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Partnerships

Grow Your Business with PheedLoop

Join our partner program built for event and association professionals.

Whether you're a full-service agency or an independent event strategist, In The Loop gives you the tools, support, and perks to scale your business — while delivering world-class events on PheedLoop.

Why Partner With Us?

PheedLoop partners power hundreds of events every year. Here's how we help you do more, earn more, and grow faster.
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Earn More

Up to 20% off software + 10% off on-site services
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Work Smarter

Access onboarding, tools, and training to deliver events with less effort
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Get Discovered

Get listed in our public Agency Directory and promoted to our customer base
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Boost Visibility

Unlock co-branded marketing opportunities, blog features, and event spotlights
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Get Support

Faster response times and strategic guidance as you scale
A Program That Grows With You

Partner Tiers Overview

Our tiered structure rewards growth and deepens collaboration. As you bring on more clients, you unlock deeper discounts and exclusive perks.

Essentials Tier

Requirement:  Just sign up
This includes
10% discount on software
Basic support
Partner badge
Basic chat and email support
Get started

Pro Tier

Requirement:  5 active clients
This includes
15% discount on software
5% discount on on-site
Featured directory placement
Enhanced support
Get started

Elite Tier

Requirement:  10+ active clients
This includes
20% discount on software
10% discount on on-site services
Priority directory placement
Priority support
Co-marketing opportunities
Get started

Interested In Becoming A Partner?

Partner with PheedLoop and unlock new ways to grow your business, showcase your expertise, and power exceptional events.

Your Playbook for Partnering with PheedLoop

Ready to take your partnership with PheedLoop to the next level? Our In The Loop booklet is your go-to resource for everything you need to know — from onboarding and support to co-marketing perks and growth opportunities. Download now and start building smarter, stronger event solutions with us!
Download Program Overview
How can we help?

Frequently Asked Questions

What counts as an "Active Client"?‬
An‬‭ active client‬‭ is any organization with an active‬‭ contract on the PheedLoop platform that is‬ being managed by the partner agency. Client status is reviewed quarterly, and partners are‬ automatically upgraded when they meet tier requirements.
What can I expect during the Onboarding process?
A strong start sets the tone for a successful partnership. That’s why‬‭ In The Loop‬‭ includes a‬ structured onboarding experience designed to give partners the knowledge, resources, and‬ confidence they need to effectively implement and resell PheedLoop.‬ Upon joining In The Loop‬‭, partners are guided through‬‭ a streamlined onboarding process that‬ includes:‬
Welcome Package‭: Introduction to PheedLoop’s partner‬‭ team, program overview, and‬ access credentials‬‭
Platform Walkthrough‬‭: A guided session showcasing‬‭ key features, setup workflows,‬ and use cases
Sales Enablement Resources‬‭: Access to pitch decks,‬‭ feature overviews, pricing‬guidelines, and objection-handling tips‬
Implementation Best Practices‬‭: Resources and recordings‬‭ that help agencies‬configure and launch events efficiently
Partner Badge & Marketing Kit‬‭: Graphics and sample‬‭ copy for use on your website,‬ blog, and social channels
All new partners are enrolled in a short onboarding track and invited to complete their‬‭ In The‬‭ Loop Certification‬‭ (optional, but highly encouraged).‬
What can I expect after the Onboarding process?
Our support doesn’t stop after onboarding.‬‭ In The Loop‬‭ agencies also get access to ongoing enablement‬ resources, including:‬
Quarterly Enablement Webinars‬‭: Product updates, live training, and guest agency‬ spotlights
Exclusive Partner Newsletter‬‭: A quarterly digest of tips, case studies, and upcoming‬ opportunities‬
Roadmap Previews‬‭: Sneak peeks at new features before public announcements‬
Continued Access to Sales & Training Materials: Partners‬‭ receive updated sales‬ collateral and training resources as the platform evolves
What kind of Sales and Marketing Support can I expect to receive?
One of the most valuable aspects of being an‬‭ In The‬‭ Loop‬‭ partner is having access to‬ ready-made tools and co-marketing opportunities that help you promote your business while‬‭ showcasing your PheedLoop expertise.‬

Sales Enablement Toolkit
All partners receive access to a curated set of tools to help close more business and‬communicate the value of PheedLoop effectively:‬
Pitch Decks‬‭: Customizable presentations to walk clients through PheedLoop’s value‬
Pricing Guidelines‬‭: Tiered pricing breakdowns and usage-based pricing models‬
Case Studies & Use Cases‬‭: Real-world examples of successful event‬s and implementations‬
Sandbox Account‬‭: Full access to a sandbox account for you to build sample events‬
Co-Branded Marketing Resources
‬We make it easy for you to promote your partnership with PheedLoop:‬
“PheedLoop Partner” Badges‬‭ for your website and email signatures‬
Social Post Templates‬‭ to announce your partnership and celebrate milestones‬
Newsletter & Blog Copy‬‭ to share with your mailing list or post on your website‬
Co-Branded One-Pagers‬‭ for select Pro and Elite partners‬

Co-Marketing Opportunities
As a Loop Pro or Loop Elite partner, you may be invited to participate in:‬
Webinars & Panels‬‭: Co-hosted sessions with the PheedLoop team
Partner Spotlights‬‭: Blog features, social posts, and customer-facing highlights‬
PheedLoop’s Agency Directory‬‭: Public listing with featured or priority placement‬ (depending on tier)‬
Referral Collaborations‬‭: Receive leads from clients looking for managed event‬ Services‬, as we actively promote our top partners across PheedLoop’s marketing channels and recommend certified partners to clients seeking agency support.
What kind of Communication and Relationship Management can I expect to receive?
At PheedLoop, we don’t just “sign and forget” our partners. We believe the most impactful‬ relationships are built on consistent communication, responsive support, and shared goals.‬ That’s why‬‭ In The Loop‬‭ partners receive personalized‬‭ support designed to scale with their‬‭ growth and level of engagement.
Loop Essentials Tier: Standard email-based support through PheedLoop’s Help Desk and Knowledge Base.
Loop Pro Tier: Enhanced support including priority routing and access to a Partner Success Manager. As soon as you reach Loop Pro, you’ll be assigned a Partner Success Manager who will serve as your strategic advocate, helping you maximize value and navigate any challenges, by supporting you with:
Strategic guidance on growing your client base
Support escalation and resource coordination‬
Product roadmap briefings and feature previews‬
Co-marketing and promotional planning‬
Loop Elite Tier: All of the benefits of the Loop Pro Tier above, with added priority support with access to senior support staff, faster SLAs, and white-glove service during onboarding and execution.
When it comes to communication, how do we keep you In The Loop?
We keep you in the loop with regular communication, insights, and opportunities for feedback, through the following initiatives:
Strategic guidance on growing your client base
Support escalation and resource coordination‬
Product roadmap briefings and feature previews‬
Co-marketing and promotional planning‬
What are the In The Loop Program Terms and Expectations?
Honesty & Transparency‬: Partners are expected to represent PheedLoop accurately and in good faith. We’re here‬‭ to help if you’re ever unsure how to position something.‬
Client Ownership‬:‭ Agencies retain ownership of client relationships but must coordinate with PheedLoop‬‭ for billing, support, or contractual matters when needed.‬
Active Client Tracking‬: Partner tiers are reviewed quarterly. “Active clients” are those with active contracts on‬‭ the PheedLoop platform being managed by your agency.‬
Staying in Good Standing‬:‭ To remain in the program, partners must maintain professional conduct, adhere to our‬‭ terms of service, and demonstrate continued engagement with the platform.‬
How do I get In The Loop?
Submit your information in our form page and a member of our team will be in touch to welcome you and kick off onboarding.
What do I do if I’m already In The Loop?
Check your current tier level and benefits‬
‬‭Schedule a strategy call with your Partner Success Manager‬
Explore your sales toolkit, promote your partnership, and keep growing with PheedLoop
"Every event we had we produced it through PheedLoop. How the platform changes our team is that we are more organized, and efficient, we make more money, and we communicate better with our members, sponsors, and exhibitors. It's been fantastic!"
Suzanne Burnie
Conferences and Events Manager
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Hear From Our Customers

Whether you are a startup or an educational institution, there are no limits to creating amazing results on our platform. Explore how we work with different organizations to redefine the events industry.